Marketing Philosophy at Hale Multimedia

Our Marketing Philosophy at Hale Multimedia

In order to get maximum exposure for your products or services, we feel is it necessary to use a variety of advertising media. In other words, when it comes to advertising, we do not believe in putting all your eggs in one basket. However, we also realize that an unfocused campaign can be a big waste of money if it doesn't motivate your potential customers to contact you.

Our Goal for You

Our goal is to create a consistency in your advertising program that promotes brand & name recognition. People won't always be ready to buy your product or service when they hear or see your advertising. Therefore, we will create the best impression that we can, so that when they are ready to buy, they think of you first.

How We Can Help

Because we have worked in all areas of advertising, we can offer a subjective viewpoint of what might work best for you. We have advertising experience in Radio, Print, Television, Billboard, Telephone, Direct Mail, eBay and the Internet.

Radio - we can help you write ad copy that sells and we have airtime available for sale on 19 top radio stations on a daily basis in the states of Nebraska, Colorado, Kansas, New Mexico, Montana, North Dakota and South Dakota. Click here for a complete list of stations.
Print - at the forefront of good print advertising is a professional logo and the art of creating a desire in your potential customer to contact you for more information. If you do not have a logo, we can create one for you that will make a lasting impression. We can also help you create business cards, brochures, postcards, fliers, letterhead, labels and basically anything else you need printed. We contract with a several large printing companies that offer very competitive prices and fast delivery.
Television - we can help you develop ad copy that will draw customers to you and we can recommend the best placement and timing of your television advertising.
Billboard - if billboard advertising is in your budget, then we can help design your ad as well as recommend the best placement and timing of your billboad advertising.
Telephone - although we do not recommend cold call telemarketing techniques, there is a time and place for using the telephone to market to customers with a need for your products and services. We have contacts at call centers that we can recommend to help you with these needs.
Direct Mail - direct mail begins with a good looking piece that warrants not to be thrown away before reading. We can help design a printed piece that will get your message across and we can provide sources for highly targeted mailing lists.
eBay - we have an eBay store created specifically to help others to market their products on the world's largest and most successful buying and selling portal. We will strategically list your item for you and do all the tracking and correspondence with potential buyers for a flat 10% commission plus the listing fee eBay charges us. We have sold items from a few dollars up to a $19,200 irrigation system.
Internet - we have extensive experience working with search engines and the ever changing techniques that they use to rank the billions of websites around the world. We have taken full courses on search engine optimization and have our own websites coming up on the first page of most search engines. However, search engine marketing is only the tip of the iceberg when it comes to marketing online. We employ several other strategies that maximize your exposure.